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I worry about people who ask “Have you ever Googled your own name?”

What a preposterous question. Of course you have. Of course I have. Of course they have. Of course everyone with a computer and an internet connection has.

And employers are doing the same thing – Googling your name after shortlisting you for a job you’ve applied for. How do we take advantage of this knowledge?

Writing your own Wikipedia entry is unethical, inappropriate, obnoxious and against Wikipedia guidelines. Here’s how you do it.… Read the rest