The items that we now categorise as weasel words, wank language and corporate buzzwords weren’t always the indefensible, indecipherable brain-slop of desk-shackled keyboard tappers. Almost every single one began as a word or term that didn’t make you want to chainsaw it alive and throw its corpse into an abandoned quarry.
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“So what do you do for a living, Johnson?”
“Uh… it’s Jonathan… I’m a… well, a writer.”
“A writer? You write books? Novels?”
“No, no, no. No. Definitely not.
“No.”
“But I do write a little thing… a little columny thing… in the paper.”
Read MoreI’m all for metaphors. If variety is the spice of life then metaphors are the smoked paprika of language. I…
Read MoreI went into the [Smorgy’s] cellar to look for the propane torch we sometimes used to keep at bay the warthogs that accumulated around the restaurant’s perimeter after midnight.
Read MoreMy new year resolution was to become a thought leader. I’ve already achieved it. I got my accreditation from the…
Read More“Content” is one of those words that gained popularity so quickly, people fell over themselves, and the bodies of others – some dead from suffocation and trampling – to start using it. They believed there was no time to stop and consider what it truly meant or in what context it should be used – they just went for it, hard and fast like two lab rats in a sex hormone experiment.
Read MoreI had one of those abject moments of deflation last year. You know the ones: they came just after you…
Read MoreOne day, in the not too distant future people will be coming home from work telling their partners “Love – I was permanently de-salaried today because the company’s optimaligning has led to my role being seajourneyed.”
Read More“A seal? One of the judges is a marine mammal? I’m definitely watching the show now. Why haven’t you told me about this show before?”
Read MoreIf you’re reading this having set out with me on the Haught journey right back at the start – the very…
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